Digital Culture Shifts for Businesses, Brands and Marketers – Take Action!
The significance of seemingly minor online trends and their potential to shape mainstream culture in the future is huge. A few examples - the use of fantasy worlds for real-world impact, the evolution of youth culture with Gen Alpha, and the
Preparing for the Future: AI dominance in Marketing
As advanced technologies like AI continue to shape the world of marketing, it’s becoming increasingly important for businesses to stay ahead of the curve and prepare for the future. AI-enabled marketing has already taken off and is continuing to grow,
Top 10 SEO trends – H2 2021
With Google processing, more than 40,000 search queries each second on an average and only a minuscule 0.78% of them from the second page of the SERP(search engine result page), the fight for #1 is more challenging than you think. On
Marketing Trends 2020
Based on the emerging trends (not all are essentially new, but most definitely will continue to impact the course for marketers in the coming decade) that we’re already seeing, here are Twelve things that I have curated and recommend adding
Programmatic Marketing – Why, How and the Opportunities.
According to Forrester, programmatic will prevail in digital ad spending in 2019 and by the end of 2023 will reach $25B, which is terrific in comparison to $11.4 billion in 2017. However, programmatic has continued to be a big display advertising buzz
10 Digital Marketing Trends in 2019
45 days before we hit 2019 — am sure as a marketer most of you have started working on your Q1 digital marketing plans. All things considered, in a field as dynamic yet powerful as digital, remaining ahead has a significant effect, especially
5 Digital Marketing Trends to lapse in 2018
A month down in 2018, budgets in, new year hangover went, its business as usual and yes Digital Marketing is still the top strategy for almost all organisations. While brainstorming, for the purpose of this blog, one thought leads to another